Editing the Commercial

         Today in class we were supposed to start our editing process. When I walked into class I saw my group member so we decided to go to the computer. When we got to the computer, my group member logged in since our footage is on his account. When the computer finally turned on, I opened up the folder where we dumped our footage. When we saw the footage we had, my group member and I decided we needed to film the voiceovers. So, I went over to get a sign out paper and filled it out. Then, I walked over to the closet and got a camera, tripod, media pass, and SD card. I got the tripod just incase even thought we didn’t think we were going to need it. Once I had got everything we needed, my group member and I went outside to film our voiceovers. We decided that we would film our voiceovers at the bottom of the stairs.

            Once we got to the bottom of the stairs, we realized that it was too noisy to do it there since there was constantly people around us. So, I grabbed the equipment and we walked over to the track to make sure there wouldn’t be anyone around us. When we got to the track, I got the camera out of bag and made sure the SD card was in. Then my group member and I talked about what we were going to record and say for the voiceovers. Once we figured out what we were going to say, I filmed my group member saying the voiceovers. I recorded while my group member said things like motivational words and quotes. Once I was done recording my group member, he and I decided that we would film a few more shots of the gatorade bottle. I told my group member that it would be best if we did it on the bleachers, so we walked over there and got the gatorade bottle out. My group member filmed and eye level with the bleacher as I slammed the gatorade bottle on the bleacher. I did this a few more times while my group member filmed and then we went back to the classroom. 

           Once we got back into class, I returned all of our equipment except for the SD card. I also went over and got an SD card reader to put the SD card in. Then, we went over to the computer and inserted the SD card reader. Once it was in, I opened up the files and dragged all of our new footage into our folder I made last class. It took a few minutes to find the new footage since there were other places it could be on the SD card. The computer also was really slow so it took a while because I had to open one of the video clips to make sure it was our footage. Once I found the new footage, I highlighted and dragged all of it into the folder. After I finished that, we still had to put the footage into our google drive. My group member logged into his google drive and then I made a new folder on his account and dragged all of the footage into the folder. It was taking a while to download all of it into the google drive, so while it was loading, I was thinking of some ideas that we could use when we started editing. Once everything was done downloading onto the google drive, I closed everything and returned the SD card reader. Then we didn’t see pinnacle studios on our computer so we weren’t able to start editing today, but I’m really excited to start editing next class! 

Filming the Commercial

        During class, we filmed for our commercial. When we got to class, I got the sign out paper and filled it out. Then I took it over to the closet, and was handed the camera, tripod, SD card, and media pass. Then I went over to sign out the media pass, and also wrote the equipment numbers onto the sign out paper. I turned the camera on to make sure it was working and then inserted the SD card. After the camera was checked, my group and I grabbed our things and walked to our filming location. I carried the equipment as we walked out to the track. Once we got onto the track, I set up the tripod and got it all ready to use. I also attached the camera to the tripod so we could start filming. Once the camera was on the tripod, I adjusted the knobs on it to make it the right height. 
       When we started filming our commercial, I was directing. I also made a list of requirements that needed to be in the commercial. Making the list made filming more efficient so that I could check off the requirements as we did them. This also helped us make sure we had everything we needed in the commercial. For the first scene, my group member Madeline walked onto the track and set the duffel bag down. I would tell Madeline when to start walking, and tell my other group member Leo when to start filming. For the next scenes as well, I also directed and said when to start and stop. In one of the scenes, we used a pan movement to film Madeline running on the track. To do this, I attached the camera to the tripod and while Leo recorded, I was moving the handle on the tripod to create the pan movement. Once we were done filming, I closed and folded up the tripod and put it back in the bag. After we had put everything away we headed back to the classroom. I was in charge of carrying all the equipment again and making sure we had everything. 
       We still had to dump all of our footage onto the computer before class ended. Once we got back in the class room, we went straight to a computer so we could dump our footage. It was taking a while to log on so while we waited, I returned the camera and tripod. Then I went and returned the media pass and made sure to sign it back in. By the time I was done returning everything, the computer had turned on so we got an SD reader and inserted the SD into the reader, and then into the computer. Once the SD reader was in, I opened the files and created a new folder onto the desktop. Then, I went into files and opened the files in the SD card. I then selected all the footage and dragged it into the folder I made on the desktop. Once I was done dumping all of the footage onto the computer, we returned the SD reader. We had a successful first filming day and are now excited to start editing! 

Storyboard

          Today in class we started storyboarding for our commercial.  For our commercial we plan on using low angles for certain scenes. We will most likely use eye level shots during scenes of the track. We plan on using tilt for a certain scene of our subject getting ready to run. We also plan on using a flash pan for a certain scene where our subject regains energy and can run again after drinking the product. For shots we will be using establishing shots to show our location of filming and close ups to intensify the scenes. We will also use wide shots for when our subject is in a certain location. For editing transitions we aren’t entirely sure yet but we have some ideas. We will most likely use a jump cut, cutaway, and possibly a fade out in our commercial.

Editing Lesson Blog

         Today in class we learned how to use the cameras and how to edit our footage. We learned the procedures for signing out a camera, SD card reader, the media pass, and a tripod. To use the camera, you open it to turn it on. To charge the camera, there is spot next to the hand grip where the plug goes. I also learned that the the little door is where the SD card goes. The red button starts the recording and is also used to pause. We were taught how to properly use the tripods and to carry them shut and closed. There is a top part on the tripod that you remove and attach to the camera. During this lesson I also learned that you can adjust the knobs on the tripod to make pan and tilt movements and to also make it higher or lower. Knowing how to properly use the camera and tripod are very important so that we know how to use them and can film efficiently. 

          We also learned the procedures for dumping footage. We were taught that dumping is when you take footage from the camera and put it onto the computer. On the computer you tap pinnacle studios and then take the the SD card and put it into the SD card reader. We were told to have one person login and to have the same person every time so that we know where our footage is. Then, minimize pinnacle studios and insert the SD card reader. We were told to make a folder on the desktop once we inserted the SD card reader. The folder is where all our footage that we have will be moved to. After all of that, we check the DCIM for footage on the SD card. If we can’t find our footage, then we go to private and click AVCHD, then go into our stream. To move it over to the folder, we highlight everything, and drag it. When we are done dumping, we take the SD card out, and return the reader. 

         Today in class we also learned how to import, edit and export our footage.  To import, we learned to import the footage from the desktop to pinnacle studios. We were instructed to click import, look for our folder, and import all of our footage by clicking import on the bottom. To edit, we go to edit and we will see all of our raw footage there. We also learned to build on the AV track 2 where the title would be on the top, film is second, and sound is on the bottom. To cut, we move the film to right before we want to cut, and click the razor blade which will split the footage and then we are able to delete the portion we don’t want. Other editing techniques we learned today was how to add transitions, titles, and music. The music needs to be on mp3 and then we add it to the folder and import the same way as footage. Also, we were taught how to detach sound and footage if we just wanted one or the other. Finally, to export we click export (should be mp4), click best quality, then click start export and put into folder. Most importantly, we were instructed to minimize pinnacle studios and make sure it saved into the folder before shutting the software down. 

       

Planning Blog for Gatorade Commercial

Today our group is currently planning our gatorade commercial. Right now we’re discussing what props we need. We need to know what we are going to need to bring in so that we have everything and can film our commercial. We are also talking about the costumes, schedule, locations, and back-up plans. It is very important that we plan what we are going to film so that we can be efficient and use time wisely. These all matter because with the proper supplies and the proper plan we can make our commercial look to the best of its ability.

1. Props:                                                                                                                                           gatorade items such as drinks and protein bars.
duffel bag acting as it has sport supplies in it.
2. Costumes:                                                                                                                                   athletic clothing such as shorts, jerseys, and sneakers.
3. Schedule:                                      
        10/10- planning
        10/14- storyboard
        10/21- filming
        10/23- editing
4. Location list:                                  
track- here we will run around the track, football field is also there incase we want to use it                                                 parking lot- to show us walking from there to track                          
5. Back-up Plan:                                                                  
Media Center Stairs- incase it rains we can use the stairs to show us running up and down them                       Incase someone is missing- for the scene when someone would hand the runner the gatorade bottle, instead we’ll show the runner walking back to the bag and getting the bottle

Research Conventions & Codes

      Today we got assigned our commercial project. We were given an option of up to four people in a group and we decided to work as a group of three. Our teachers gave us three options to choose from for our commercial. The options were a list of products, an anti-vaping campaign, or a commercial about our school. We decided to look at the list of products and ended up choosing to do a gatorade commercial.  Right now we have to research the codes and conventions that are typically in gatorade commercials.
      Our group was unsure of what codes and conventions were so we started off by figuring out what they mean. Some examples of codes in gatorade commercials would be the setting, objects, clothing, and captions. The setting is normally at a sports field or in a gym. The objects are typically things that show the product like gatorade bottles and athletes. The athletes are usually shown drinking the product and then playing a sport. They’re shown as working hard after drinking the gatorade, which seems like it gives them energy. Clothing that the actors in the commercials wear are typically sports attire and athletics wear. The captions are their slogans or message they’re trying to get across about gatorade.
       The conventions in gatorade commercials involve the camera angles, editing, lighting, and sound/music. They normally show close up angles of athletes and sometimes of them drinking the gatorade. The close ups are typically them preparing for what they’re about to do. The lighting is usually dim in certain scenes. The camera is often moving to show the actions that are going on and is never really still. The sound/music in these commercials are normally intense. The sound shows that there’s a lot of action going on or that they’re working harder. All of this is typically after drinking the gatorade. They use the sound effects of crowds to intensify the importance and excitement of the commercial. This is what compiles a gatorade commercial.

       

Introductory

        Hi, my name is Brooke and I'm in 10th grade. I live in Fort Lauderdale, Florida and have lived here my whole life. I am a very hard working student that does my best while doing everything. I am also very caring and a generous person that always puts others needs before my own. I have a dog named Kody and he is a Maltese. I also have a little brother that is seven years old. I am very busy and always have something going on. Some of my favorite foods are pizza, steak, and chicken tenders. My favorite desert would be anything that is chocolate since chocolate is my favorite thing ever. Some of my favorite drinks are ice coffee, Coke, and Gatorade.
        I really enjoy hanging out with friends and going places. I would rather be out doing things with people then sit at home by myself. I do like my own time sometimes, but most of the time I would rather be with others. Another thing that I really like is playing volleyball. I love playing volleyball because it is really fun to play and it is something that I really enjoy. Going to the beach is always something I like to do and I love going with friends and playing volleyball there. Although I love being outdoors and being active, I also enjoy watching movies and Netflix. I love listening to music, especially Hip-Hop and R&B. Animals are very important to me and I love helping them. Dogs are my favorite because they are so cute and such loving animals.
       I am in the AICE program at my school and it is an amazing program. It is very important that I pass all my AICE classes so I can get the bright futures scholarship. Without this scholarship, I probably wouldn't be able to go to collage since it is so expensive. I know that I must get this scholarship which is why I work as hard as I do to get scholarships for college. School is extremely important to me because I know that it will all pay off in the end and I will have a successful future. I took two AICE classes last year, and I am taking three this year. If I continue to work hard and pass my AICE classes, I will only have to take two more AICE classes my junior year, and I can take some AP classes as well. I have gotten straight A's since middle school and I strive to continue that streak. This motivates me to continue to work hard to get straight A's and do the best that I possibly could in school.